BizPulse

White-label platform for agencies

Launch Your Own Local Marketing Platform.

Give your agency a fully branded platform for managing Google Business Profiles, reviews, posts, AI creatives, automation, analytics and client reporting — while you own the client relationship.

Your brand. Your clients. One platform behind it all.

Built for agencies that want to scale client management without scaling manual work.

How BizPulse connects an agency to its clients Your agency sits on the left. It connects to the white-label platform modules — reviews, posts, AI Post Studio, automation, analytics, reports and campaigns — which in turn serve five client accounts, each with its own reviews, posts and analytics. AGENCY Your Agency WHITE-LABEL PLATFORM YOUR CLIENTS Reviews Posts AI Post Studio Automation Analytics Reports Campaigns Client 01 Reviews Posts Analytics Client 02 Reviews Posts Analytics Client 03 Reviews Posts Analytics Client 04 Reviews Posts Analytics Client 05 Reviews Posts Analytics
  • White-label ready Your logo, colours and login page
  • Unlimited client onboarding* Client accounts under your portal
  • AI-powered workflows Replies, posts and creatives
  • Multi-location management Many locations per client
  • Lifetime updates While your licence is active
  • Lifetime support For the platform itself

*Unlimited client onboarding refers to client account onboarding under the applicable white-label arrangement; usage-based resources may have separate limits.

The problem

Running local marketing for dozens of clients should not mean doing the same work dozens of times.

01

Reviews pile up.

Managing reviews across multiple client profiles quickly becomes repetitive.

02

Content becomes inconsistent.

Agencies need a repeatable publishing workflow that survives busy weeks.

03

AI content looks generic.

Generic AI does not automatically understand each client's brand, services, offer or voice.

04

Reporting becomes manual.

Clients want to know what happened, what changed and what should happen next.

The platform

One operating layer for your agency's local marketing service.

BizPulse brings client management, reviews, posts, AI creatives, automation, analytics and reporting into one white-label environment.

The agency is the customer. The platform sits underneath your brand, your client accounts sit inside it, and the delivery modules do the repetitive work your team currently does by hand.

How the white-label portal works

Platform architecture tenant-isolated
Agency You
Your agency
Portal White-label
BizPulse portal, branded as yours
Clients Your customers
Client 01 Client 02 Client 03 Client 04
Locations Google Business Profiles
Location A Location B Location C Location D Location E Location F
Delivery Modules
Reviews Posts Analytics Campaigns

How it works

From agency setup to client delivery.

Six steps, in order. Most agencies complete the first three in an afternoon.

01

Configure your white-label portal.

Logo, colours, favicon, login page, support address and footer. Your client never meets our brand.

02

Add your clients.

Client accounts are created inside your portal, with their own users and their own permissions.

03

Connect their locations.

Google Business Profiles are connected per client. One client can hold many locations.

04

Automate repetitive work.

Posting cadence, review replies and approval rules, configured per client rather than globally.

05

Deliver branded reports.

PDF for the client, CSV for the analyst, opening with a summary in plain English.

06

Scale your client base.

The same operating routine at ten clients as at a hundred, run by the same team.

Reviews

Review management that keeps your agency in control.

Automatic synchronisation every hour, AI-drafted replies in each business's own voice, complaints prioritised, and an approval queue that decides what may publish.

  • Automatic review synchronisation
  • Hourly syncing
  • AI-drafted replies
  • Business-specific voice
  • Business context
  • Custom phrases
  • Prohibited phrases
  • Complaint prioritisation
  • Approval queue
  • Low-rating approval protection
  • Automation rules

Automation never has to mean blind publishing.

Reviews in detail

Review queue synced 14 min ago
A. Kulkarni ★★☆☆☆ Complaint · prioritised 2h ago Food was good but we waited 40 minutes for a table we had booked. Nobody explained the delay.
01 Analysis Negative sentiment. Service delay, booking not honoured. No compensation language permitted for this client.
Suggested reply · drafted in the venue's voice

Thank you for telling us, and I am sorry about the wait — a booked table should not mean forty minutes at the door. I have passed this to our floor manager so the delay is explained at the point it happens. If you are willing to give us another visit, please ask for Priya at the desk.

Voice matched No prohibited phrases
02 Approval This client requires a person for anything below four stars. The reply waits here.
03 Publish Approved replies post to the profile and the outcome is recorded, including failures.

Interactive product demonstration · illustrative content

Posts

Keep every client's Google presence active.

One calendar across every client and location, drafts prepared ahead of the week they are needed, and a publishing workflow that explains itself when something does not go out.

Post creation Scheduling Content calendar AI drafting Seasonal content Service-based content Duplicate detection Publishing workflow Failure explanations Approval controls

Posts and scheduling

Content calendar · 6 clients, 14 locations 8 scheduled
1
2
3 Educational
4
5 Offer
6
7
8
9
10 Educational
11
12 Festive
13
14
15
16
17 Service
18
19 Offer
20
21
22
23
24 Educational
25
26 Offer
27
28
Educational Offer Seasonal Service

Illustrative product data

AI Post Studio

From one sentence to a brand-ready creative.

The Studio builds the brief before it builds the image: what the business is, where it operates, what the campaign is, what the goal is and which brand it belongs to. Generation is the last step.

“Ganesh Chaturthi offer, 20% off VPS hosting.”

Interactive product demonstration. In the platform this is a text field; here the sequence is pre-recorded.

Step 1 of 7
AI Post Studio Waiting
Resolved context
Trade: Hosting Location: India Campaign: Ganesh Chaturthi Goal: Offer
Creative brief
SubjectVPS hosting festive offer
Message20% off, festival window
AudienceSmall business buyers
Call to actionLearn more
Direction Premium Corporate Festive Editable, not a fixed filter
Brand kit applied
Logo #4C1D95 #7C3AED Phone & website
Generated creative
Nexta Hosting CLOUD & VPS GANESH CHATURTHI OFFER 20% OFF VPS Hosting Plans nextahosting.in  ·  1800 000 000
Google Business Profile preview

Nexta Hosting

Festive week offer: 20% off every VPS plan until the end of Ganesh Chaturthi. NVMe storage, Indian data centres and support that answers.… read more

Google shows roughly the first 150 characters before “read more”.

Learn more Scheduled · 6 Sep, 10:00
The sequence starts when this section comes into view, or press a step on the left.

Interactive product demonstration · not a live generation

AI Creative Director

AI that plans the creative before it generates the creative.

Most tools send a sentence straight to an image model and hope. The Creative Director structures the decision first, so the output belongs to one specific business in one specific city running one specific offer.

Inside the AI Post Studio

Creative brief · structured before generation AI
01  Business category Hosting provider
02  City India
03  Audience Small business buyers
04  Post type Offer
05  Offer 20% off VPS hosting
06  Festival / season Ganesh Chaturthi
07  Visual style Premium Corporate Festive
08  Brand colours Two, from the brand kit
09  Brand identity Logo and house look
10  Contact details Phone and website
11  Call to action Learn more
→ Then, and only then, generation runs Because the brief exists as a structured object, it can be reviewed, edited and reused. Every field above is editable before you generate.

Creative styles

Ten directions to start from, and room for your own.

Styles are editable creative directions, not fixed filters. Agencies can create their own house styles and apply them across a client base.

Premium Corporate Festive

Festive Traditional

Corporate Clean

Product Hero

Lifestyle Candid

Bold Graphic

LUXE

Luxury Dark

Modern Minimal

Local Business Warm

Aa

Editorial Premium

Brand kit

Make every client creative look like the same brand.

Logo, two brand colours, a house look, contact information and a preferred style — set once, applied to everything generated for that client.

Brand kit · Nexta Hosting
Logonexta-mark.svg
Brand colour 1#4C1D95
Brand colour 2#7C3AED
House lookPremium Corporate Festive
Contact blockWebsite & phone
Preferred styleApplied by default

Set once per client. Every creative generated for that client starts from it, so three different posts still look like one brand.

Nexta 20% OFF VPS PLANS nextahosting.in · 1800 000 000

Offer

Nexta MANAGED HOSTING nextahosting.in · 1800 000 000

Service

Nexta FESTIVE WEEK nextahosting.in · 1800 000 000

Festive

Google preview

See the post the way the customer will.

Aspect ratio, copy length, image source and scheduling — decided before anything reaches a client profile.

Preview
Nexta Hosting CLOUD & VPS GANESH CHATURTHI OFFER 20% OFF VPS Hosting Plans nextahosting.in  ·  1800 000 000
Text-only post. Google accepts this, and it is the safe fallback when image generation fails.

Nexta Hosting

Festive week offer: 20% off every VPS plan until the end of Ganesh Chaturthi. NVMe storage, Indian data centres and support that answers.… read more

Google shows about the first 150 characters before “read more”.

Text actions

Applied to the copy only. The creative is untouched.

Image

If generation fails, the other three remain available and the post survives.

Scheduling

Nothing publishes until an approver signs it off.

Times follow the client's timezone setting.

Automation

Set the rules once. Let the platform handle the repetitive work.

Twelve posts a month, Tuesdays and Thursdays, educational and offer content, premium corporate direction, approval required. Configured per client, changed whenever you like.

Automation is configurable. Agencies decide what can publish automatically and what requires approval — and an approval requirement cannot be published around.

If image generation fails, the post should not unnecessarily fail.

Automation rules

Automation rule · Client 03 Active
Volume12 posts / month
DaysTuesday + Thursday
Content mixEducational + Offer
Creative directionPremium Corporate
ApprovalRequired
Review repliesAuto above 4★

Automation is configurable. Agencies decide what can publish automatically and what requires approval.

Queue
Waiting for approval4
Scheduled18
Published (24h)31
Failed · reclaimable2
! Image generation failed · post preserved The provider timed out. The copy is intact and the post is waiting: retry the image, upload one, or publish as text. A failed image does not fail the post.

Illustrative product data

Analytics

Show clients what changed.

Calls, direction requests, website clicks and impressions — split by Search and Maps, and by mobile and desktop.

Performance · Client 02, one location 30 days

Impressions

3,412

14.2%

Calls

86

9.4%

Direction requests

134

2.1%

Website clicks

211

18.6%

Impressions, day by day

28 days with data. Figures come from Google and lag by about two days.

Where people found the profile
Search — 2,866Maps — 546
Device
Mobile — 2,422Desktop — 990

Illustrative product data

Honest analytics

Correlation is not causation.

BizPulse compares activity against the business's own historical patterns. When there is not enough history to support a conclusion, the platform says so instead of manufacturing one.

This is a commercial advantage, not a limitation. An agency that never overstates a result never has to defend one, and the client learns that the numbers in your reports can be trusted.

How analytics works

Does posting help? last six months

Not enough history yet.

This comparison needs a few weeks with posts and a few weeks without, so there is something to compare against. The platform will not draw a conclusion before then.

Weeks with posting activity5
Weeks without1
BaselineThis business's own history

A comparison against the business's own past is the only baseline the platform can honestly use. It does not compare a client to an invented industry average, and it does not describe a correlation as a cause.

AI Insights

Turn reporting into a recommendation.

An insight states what moved, what did not, and one next step small enough to actually take — clearly labelled as an AI-generated recommendation.

AI Insights

AI insight · March AI-generated
What changed

Review activity increased this month, while direction requests remained relatively flat.

Recommended next step

Continue monitoring direction requests and compare performance after sufficient history. No causal link between the two should be claimed yet.

Generated by AI Editable before sending Included in the client report

Illustrative product data

Competitors

Give clients context, not guesses.

Nearby competitors, their ratings, their review counts and how those change over time — so “are we doing well?” has a defensible answer.

Competitor monitoring

Nearby competitors · tracked set updated daily
Your client You 4.4★ · 312 reviews
Competitor A 4.6★ · 918 reviews
Competitor B 4.2★ · 274 reviews
Competitor C 4.5★ · 655 reviews
Competitor D 3.9★ · 121 reviews

Review counts and ratings are public and comparable. The platform does not claim exact Google ranking positions, because those vary by searcher location and device.

Illustrative product data

QR campaigns

Turn offline customer feedback into measurable campaigns.

QR codes for the counter and the receipt, a scan counter, campaign tracking, the Google review link and a private feedback channel — with analytics behind all of it.

Counter campaign · Location A 418 scans
PlacementCounter card
Scans418
Went to Google173
Private feedback96
What every customer sees
Leave a Google reviewOpens the profile's review link.
Tell us privatelyFeedback recorded for the business.

No rating gating. Both options are shown to everyone, at the same time, whatever they thought of the visit.

✓ Why this matters commercially Screening customers by predicted rating breaches Google's policies, and the penalty lands on your client's profile rather than on a vendor. BizPulse does not hide the Google review option based on rating.

Illustrative product data

Reports

Reports clients can understand.

PDF and CSV, covering performance, reviews, posts and campaigns — and starting with a plain-English summary rather than a chart.

Every report carries your agency's branding, because your client is buying from you.

Client reporting

Monthly report · PDF PDFCSV
Your Agency MAR 2026

Summary

Impressions rose 14% on last month and website clicks rose 19%. Direction requests were broadly flat. Nine reviews arrived and all nine were answered within a day. Eight posts were published on schedule.

Impressions

3,412

Calls

86

Directions

134

Clicks

211

Reviews

9 received · 9 answered · 4.4 average

Posts

8 published · 0 failed

Campaigns

418 scans · 173 to Google

Profile audit

82 / 100 · 3 items to fix

Illustrative product data · reports carry your agency branding

Profile audit

Find what needs attention before the client asks.

A score out of 100 across address, categories, description, hours, photos, engagement, visibility, connection health and completeness — with the failing items named.

Profile audits

Profile audit · Location A 9 checks

82 / 100

Three items are worth an hour of somebody's afternoon.

Address — Verified and consistent Pass
Categories — Primary and two secondary set Pass
Description — Generic — no services named Needs attention
Hours — Special hours last updated 14 months ago Fix
Photos — Newest photo is 5 months old Needs attention
Engagement — All reviews answered Pass
Visibility — Impressions trending up Pass
Connection health — Token valid Pass
Completeness — Two attributes empty Needs attention

Illustrative product data · status is never carried by colour alone

White-label

Your clients see your brand. Not ours.

Turn BizPulse infrastructure into your agency's branded client platform.

Branding Applied
Your logoPortal, login and reports
Your coloursPrimary and secondary
Your faviconThe tab your client keeps open
Your login pageThe first screen they see
Your support emailRequests reach you
Your footerYour company details
Your custom CSSFor strict brand systems
Your client portalScoped to their account
Agency WHITE-LABEL Your branded platform Client 01 locations Client 02 locations Client 03 locations Client 04 locations Client N locations BizPulse powers the technology. Your agency owns the client relationship.

You sell the service. Your agency owns the relationship. BizPulse powers the platform.

Everything you can brand

Agency business model

Build your service around software you control.

BizPulse licences the platform to your agency. What you build on top of it — the packages, the pricing, the contracts, the support relationship — belongs to you.

Your agency decides how to package and price its service. BizPulse makes no revenue claims and offers no guarantees about what you will earn.

The agency solution

Onboard clients
Choose service packages
Set its own client pricing
Manage multiple locations
Add team members
Provide branded reports
Manage reviews
Automate posts
Generate creatives
Monitor competitors
Manage campaigns
Support customers

Client scale

One client or one hundred, the routine is the same.

One platform designed to support an agency as its client base grows. What changes as you add clients is the number of rows, not the number of systems.

1 Client 01
10 Clients 02
25 Clients 03
50 Clients 04
100+ Clients 05

One platform designed to support an agency as its client base grows. Growth is not a promise — it is a shape the software is built to hold.

Admin platform

Full operational control behind your white-label portal.

BizPulse includes the operational controls required to run the platform itself — the unglamorous half that agency-built software usually never finishes.

Dashboard Accounts Impersonation Plans Subscriptions Payments Transactions Coupons Referrals GST Exports AI Configuration Branding Broadcasts Automation Console System Licence & Updates Audit Log Templates Administrators Design System

Customer accounts

38

6 joined in 30 days

Active subscriptions

34

2 on trial

Queue completed (24h)

452

2 failed, reclaimable

Connected locations

96

across 38 accounts

Illustrative product data

Support

Support clients without guessing what they see.

Sign in as a client to see the experience exactly as they see it, with a permanent impersonation banner and a complete audit trail.

Support tickets that begin “it does not work” are answered in minutes rather than in screenshots, and the client can be shown exactly what was accessed.

Impersonating You are signed in as Client 03 · started 14:22 · every action is logged Return to my account

The banner cannot be dismissed while impersonation is active, so nobody forgets which account they are working in — and the client can be told exactly what was viewed and when.

14:22:06Impersonation started · [email protected]
14:22:41Viewed review queue · Location B
14:24:10Reproduced failed post · reason recorded
14:26:52Impersonation ended

Illustrative product data

AI provider control

Choose which provider handles which feature.

Review replies on one provider, post writing on another, image generation on a third. Your keys, your accounts, your cost control.

Text providers
OpenAIAnthropicGeminiGroqDeepSeekMistralOpenRouter
Image providers
OpenAI ImagesGemini ImagesStability
Keys are encrypted at rest Provider credentials are stored encrypted, are never written to logs or URLs, and are never exposed in the client portal.
AI configuration · feature routing
Which AI provider handles which platform feature
FeatureProviderFallback
Review repliesProvider AProvider B
Post writingProvider BProvider A
Creative briefProvider B—
Image generationProvider CManual upload
InsightsProvider ASection marked unavailable

Security and safeguards

Automation needs guardrails.

Tenant ownership is structural rather than relying on a filter that can be forgotten. Secrets are never exposed in logs or URLs. Publishing controls remain configurable. Failed jobs can be reclaimed.

Tenant isolation

Every record belongs to a tenant by structure. Ownership is enforced at the data layer rather than by a filter somebody could forget to apply.

Encrypted secrets

Provider keys and credentials are encrypted at rest and are never exposed in logs, URLs or the client portal.

Content Security Policy

A strict policy limits what may execute in the browser, applied across the portal and this website.

Approval controls

Publishing rules are configurable per client, and automation cannot publish around an approval requirement.

Audit trails

Consequential actions — approvals, impersonation, configuration changes — are recorded with who and when.

Safe failure handling

Failed jobs are queued with a reason and can be reclaimed. A failure in one step does not discard the work around it.

These are engineering practices, described plainly. BizPulse does not claim security certifications it does not hold.

Error states

Software is judged by what it does when something goes wrong.

AI provider unavailable

The configured provider did not respond. The feature is paused, the fallback provider is used where one is set, and nothing is published half-finished.

Image generation failed

The post keeps its copy. Retry, upload an image, choose one from the library, or publish as text.

Waiting for approval

The rule for this client requires a person. The item stays here until somebody signs it off.

Not enough history yet

There is not enough data for an honest comparison, so no conclusion is offered.

Queue processing

Work is running in the background. Progress and failures are visible in the automation console.

Published

Confirmed on the profile, with the timestamp recorded against the item.

Scheduled

Queued for its publish time, still editable until it goes out.

Agency ROI

See what your agency model could look like.

Twenty clients at ₹2,999 a month is ₹59,980 a month and ₹7,19,760 a year. Change the inputs below to model your own numbers — this is arithmetic on your assumptions, not a forecast.

Your inputs

Change any number. Nothing is sent anywhere — the calculation runs in your browser.

Platform cost used below: ₹20,000 initial activation plus ₹5,000 renewal, so ₹25,000 in year one.

Monthly client revenue ₹59,980
Annual client revenue ₹7,19,760
One-time setup fees ₹1,00,000
Illustrative platform cost (year one) − ₹25,000
Illustrative gross revenue before other agency costs ₹7,94,760

Illustrative agency economics based on your inputs.

This is arithmetic, not a forecast. It excludes your staff time, AI provider usage, ad spend, taxes, payment fees, client acquisition cost and churn. Actual results depend on your pricing, costs, client acquisition and retention.

Pricing

Launch your own white-label platform.

One licence for the agency portal. The two numbers below are both real, and both shown at the same size.

Agency white-label licence

Launch your own white-label platform.

One licence covers the whole platform: the agency admin panel, the branded client portal and every module below. There is no per-module upsell.

Initial activation

₹20,000

Paid once, when you activate the portal. This is an activation charge, not a monthly subscription.

Renewal

₹5,000

Charged at renewal to keep the licence, updates and support running. Budget for this from day one.

Included in the licence

  • Full advanced admin panel
  • White-label client portal
  • Unlimited client onboarding
  • Multi-location support
  • Client management
  • Reviews
  • AI review replies
  • Posts
  • AI Post Studio
  • Automation
  • Analytics
  • AI Insights
  • Competitors
  • QR campaigns
  • Reports
  • Profile Audit
  • Lifetime updates
  • Lifetime support

Usage-based resources are the one thing to read carefully: AI text and image generation are billed by the provider you connect, so the volume your agency generates is a cost you control directly through your own provider keys. How the white-label portal works

Reading the price correctly

₹20,000Initial activation, once
₹5,000Renewal

The activation charge is paid once, when the portal is set up. It is not a monthly subscription and it is not the ongoing cost of running the platform — that is the renewal figure, stated here at the same size rather than in a footnote.

What is usage-based

AI text and image generation run on the provider accounts you connect, using your own API keys. Those costs are billed to you by the provider and depend on how much your agency generates, which is why the platform lets you choose a different provider per feature.

There are no seat charges, no per-client fees from BizPulse and no per-module upsell.

Your clients are your business. You decide how you price your service.

Questions

Including the ones with answers you may not want to hear.

The full list — thirty questions covering the platform, pricing, branding, AI providers, failure handling and the claims we deliberately do not make — is on the FAQ page.

Read the full FAQ

BizPulse is a white-label local marketing platform. It gives a marketing agency a branded portal for managing its clients' Google Business Profiles — reviews, AI-drafted replies, Google posts, AI creatives, brand kits, automation, analytics, AI insights, competitor monitoring, QR campaigns, reports, profile audits, multiple locations, teams and billing — presented to the agency's clients under the agency's own brand.

Digital marketing agencies, local SEO agencies, social media agencies, web development agencies, marketing consultants, SaaS resellers, and agencies managing multiple local businesses, restaurants or multi-location groups. Businesses that need a multi-location management platform are a secondary audience, and normally reach the platform through an agency.

Yes. Your logo, colours, favicon, login page, support email, footer and custom CSS are applied to the client portal and to generated reports. Your clients work inside your platform.

The agency. BizPulse licences the platform to your agency; your clients are your customers, under your contracts and your pricing. BizPulse does not sell to your clients and does not sit between you and them.

Yes — unlimited client account onboarding under the applicable white-label arrangement. The honest caveat is usage-based resources: AI text and image generation are billed by the providers you connect with your own keys, so generation volume is a cost you control rather than a limit we impose.

Yes. BizPulse has no view on what you charge. Some agencies sell a flat monthly platform fee, some bundle it into an existing retainer, some charge a setup fee plus a monthly rate. Your agency decides how to package and price its service.

₹20,000 is the one-time initial activation charge for the white-label agency portal, paid once when the portal is set up. It is not a monthly price, not an annual price and not a subscription rate.

₹5,000 is the renewal price for the licence. It keeps the white-label portal, the platform updates and support running. It is the number to plan your budget around, which is why it is shown at the same size as the activation price rather than hidden in a footnote.

Yes. The login page, the portal and the reports your clients receive carry your agency branding.

Yes. The AI Post Studio builds a structured brief from the business context, applies a creative direction and the client's brand kit, then generates the creative and the post copy together and shows them in a Google preview. The brief is editable at every step.

Yes. Text providers include OpenAI, Anthropic, Gemini, Groq, DeepSeek, Mistral and OpenRouter; image providers include OpenAI Images, Gemini Images and Stability. You choose which provider handles which feature — review replies on one, post writing on another, image generation on a third — and supply your own API keys, which are encrypted at rest.

The post is not discarded. The copy is preserved and you can retry the image, upload one, choose one from the client library, or publish the post as text. A failed image should not fail a post.

No. Nobody can guarantee Google rankings, and any software that says otherwise is selling something it cannot deliver. BizPulse manages and reports on the Google Business Profile itself: completeness, review responsiveness, posting activity and profile performance metrics.

No. Every customer receives the same path. BizPulse does not hide the Google review option based on rating. Screening customers by predicted score before showing them the review link breaches Google's policies, and the penalty lands on your client's profile rather than on the vendor who suggested it.

Next step

Ready to launch your own white-label platform?

See how BizPulse can fit into your agency's workflow, client offering and growth model.

Your brand. Your clients. One platform behind it all.