Can replies publish automatically?

Review management

Google review management, built for agencies rather than single businesses.

One queue across every client profile, replies drafted in each business's own voice, and approval rules that decide what may publish without a human.

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Review queue synced 14 min ago

A. Kulkarni ★★☆☆☆ Complaint · prioritised 2h ago Food was good but we waited 40 minutes for a table we had booked. Nobody explained the delay.

01 Analysis Negative sentiment. Service delay, booking not honoured. No compensation language permitted for this client.

Suggested reply · drafted in the venue's voice

Thank you for telling us, and I am sorry about the wait — a booked table should not mean forty minutes at the door. I have passed this to our floor manager so the delay is explained at the point it happens. If you are willing to give us another visit, please ask for Priya at the desk.

Voice matched No prohibited phrases

02 Approval This client requires a person for anything below four stars. The reply waits here.

03 Publish Approved replies post to the profile and the outcome is recorded, including failures.

Interactive product demonstration · illustrative content

The problem

Reply quality falls as profile count rises.

The first ten replies of the week are considered. The fortieth is a template.

Customers read the fortieth.

Drafting with the business's own context — services, tone, phrases to use and avoid — is what keeps the fortieth reply as specific as the first.

How it works

The sequence, end to end.

Sync hourly

New reviews arrive in the agency queue.

Prioritise complaints

The reviews that need care surface first.

Draft in voice

Business context, custom phrases, prohibited phrases.

Approve

Or let a rule publish, above the rating floor you set.

What it includes

Every capability, named.

No feature on this list is an upsell. The white-label licence includes the whole platform.

Multi-client queue

Every profile in one list.

AI-drafted replies

Per review, not per template.

Prohibited phrases

A hard block on language the business will not publish.

Low-rating protection

Always require a person below your threshold.

Audit trail

Who approved what.

Use cases

How agencies actually use it.

Every capability below is used inside your own branded portal, by your team or by your clients — whichever you decide.

See the agency model

Retainer review management

A defined weekly routine per client.

Reputation recovery

Complaints answered first, consistently.

Controls and safeguards

What stays under your control.

Automation without guardrails is just a faster way to publish something you would not have approved.

Approval is configurable Per client, per rating.

No review removal claims Reviews can only be removed by Google, under Google's policy.

When something fails A reply that fails to publish returns to the queue with the reason attached and can be retried.

Questions

Answers, including the awkward ones.

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